Wednesday 6 June 2012

Difference between Google Panda and Google Penguin


The update of the Google Penguin algorithm in the last week of May has brought this algorithm into limelight. Yet many site owners are still unaware of this latest algorithm of Google. The other algorithm namely the Google Panda is much more popular than the Google Penguin. The most common query that is doing the rounds with the Penguin update is the difference between the two. While Google Panda has been in the scene earlier than Penguin, yet both these algorithms are responsible in bringing down faulty websites from their search engine rankings. The main difference lies in the characteristics that they work upon. Below is a brief description of the two algorithms which will help in getting a clear picture of them.

Google Panda
Google Panda algorithm mainly targets websites with low quality content. Content farms were hit the hardest by this algorithm. Even sites with duplicate content from other sites were penalized by Google. The overall ranking of the websites depends on all the pages of the website. If all the pages have poor quality content then the whole site will get penalized for it. The Google Panda algorithm has also promoted quality websites which had been lower in the search engine rankings. The last update was in 19th April 2012.

Google Penguin
Launched on 24th April, 2012, this algorithm mainly concentrates on the webspam. The websites which do not follow the quality guidelines of Google are penalized and demoted in the search engine rankings. Black hat techniques like keyword stuffing are looked down upon by this algorithm. Some of the points which should be kept in mind by the webmasters to avoid being penalized are listed below:

  1. Comment spamming in blogs using exactly matching anchor text for targeted keywords.
  2. Unnatural inbound links
  3. Exact match anchor text in outbound links coming from poor quality sites.
  4. Low quality directory listing and article marketing

So those who have suffered traffic losses and a decrease in their search engine ranking in the recent times should find out the main reason and work on that to restore their original position.

Thursday 26 April 2012

Upcoming changes in Google’s HTTP Referrer

Protecting users’ privacy is a priority for us and it’s helped drive recent changes. Helping users save time is also very important; it’s explicitly mentioned as a part of our philosophy. Today, we’re happy to announce that Google Web Search will soon be using a new proposal to reduce latency when a user of Google’s SSL-search clicks on a search result with a modern browser such as Chrome. 

Starting in April, for browsers with the appropriate support, we will be using the "referrer" meta tag to automatically simplify the referring URL that is sent by the browser when visiting a page linked from an organic search result. This results in a faster time to result and more streamlined experience for the user.

What does this mean for sites that receive clicks from Google search results? You may start to see "origin" referrers—Google’s homepages (see the meta referrer specification for further detail)—as a source of organic SSL search traffic. This change will only affect the subset of SSL search referrers which already didn’t include the query terms. Non-HTTPS referrals will continue to behave as they do today. Again, the primary motivation for this change is to remove an unneeded redirect so that signed-in users reach their destination faster.

Website analytics programs can detect these organic search requests by detecting bare Google host names using SSL (like "https://www.google.co.uk/"). Webmasters will continue see the same data in Webmasters Tools—just as before, you’ll receive an aggregated list of the top search queries that drove traffic to their site. 

We will continue to look into further improvements to how search query data is surfaced through Webmaster Tools. If you have questions, feedback or suggestions, please let us know through theWebmaster Tools Help Forum.

Wednesday 25 April 2012

What is Google Drive

Description

Keep everything. Share anything.
*** Google Docs is now a part of Google Drive! ***
* Keep everything. Share anything.
* With Google Drive, you can store all your files in one place, so you can access them from anywhere and share them with others
* Use the Google Drive Android app to access your photos, documents, videos and other files stored on your Google Drive
* Upload files to Google Drive directly from your Android device
* Share any file with your contacts
* Access files others have shared with you on Google Drive
* Make any file available offline so you can access them even when you don't have an Internet connection
* Create and edit Google documents with rich text formatting
* Edits to your Google documents appear to collaborators in seconds
* Make quick changes to spreadsheets
* View your PDFs, presentations and more
* Upload and convert files to the Google Docs format
* Take a photo of printed text and convert it to a Google document
* Optimized experience to take advantage of larger screens for tablet users, Honeycomb (Android 3.0+)
MORE
Visit Developer's Website

App Screenshots



Videos

User Reviews

5 star  18,763
4 star  8,441
3 star  4,191
2 star  1,796
1 star  2,445
Average rating:
4.1
35,636



What's New

What's in this version:
  1. What's new in this version:
  2. 1. Quickly find files that have been recently opened, edited or shared with you
  3. 2. Upload/Download all file types to/from your Google Drive
  4. 3. Selecting contacts to share with is easier
  5. 4. Faster navigation of folders when syncing in the background
  6. 5. Choose text alignment in the documents editor


Permissions

THIS APPLICATION HAS ACCESS TO THE FOLLOWING:

  • YOUR ACCOUNTS
    USE THE AUTHENTICATION CREDENTIALS OF AN ACCOUNT
    Allows the app to request authentication tokens.
    MANAGE THE ACCOUNTS LIST
    Allows the app to perform operations like adding and removing accounts, and deleting their password.
    ACT AS AN ACCOUNT AUTHENTICATOR
    Allows the app to use the account authenticator capabilities of the AccountManager, including creating accounts and getting and setting their passwords.
    ACCESS OTHER GOOGLE SERVICES
    Allows apps to sign in to unspecified Google services using the account(s) stored on this Android device.
    GOOGLE DOCS
    Allows apps to sign in to Google Docs using the account(s) stored on this Android device.
    GOOGLE SPREADSHEETS
    Allows apps to sign in to Google Spreadsheets using the account(s) stored on this Android device.
  • HARDWARE CONTROLS
    TAKE PICTURES AND VIDEOS
    Allows the app to take pictures and videos with the camera. This allows the app at any time to collect images the camera is seeing.
  • NETWORK COMMUNICATION
    FULL INTERNET ACCESS
    Allows the app to create network sockets.
  • YOUR PERSONAL INFORMATION
    READ CONTACT DATA
    Allows the app to read all of the contact (address) data stored on your tablet. Malicious apps may use this to send your data to other people. Allows the app to read all of the contact (address) data stored on your phone. Malicious apps may use this to send your data to other people.
  • STORAGE
    MODIFY/DELETE USB STORAGE CONTENTS MODIFY/DELETE SD CARD CONTENTS
    Allows the app to write to the USB storage. Allows the app to write to the SD card.
  • SYSTEM TOOLS
    WRITE SYNC SETTINGS
    Allows the app to modify the sync settings, such as whether sync is enabled for the People app.
    PREVENT TABLET FROM SLEEPING PREVENT PHONE FROM SLEEPING
    Allows the app to prevent the tablet from going to sleep. Allows the app to prevent the phone from going to sleep.
    WRITE SUBSCRIBED FEEDS
    Allows the app to modify your currently synced feeds. Malicious apps may change your synced feeds.
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  • YOUR ACCOUNTS
    ACT AS THE ACCOUNTMANAGERSERVICE
    Allows the app to make calls to AccountAuthenticators.
    DISCOVER KNOWN ACCOUNTS
    Allows the app to get the list of accounts known by the tablet. Allows the app to get the list of accounts known by the phone.
    VIEW CONFIGURED ACCOUNTS
    Allows apps to see the usernames (email addresses) of the Google account(s) you have configured.
    ACCESS ALL GOOGLE SERVICES
    Allows apps to sign in to ALL Google services using the account(s) stored on this Android device.
    READ GOOGLE SERVICE CONFIGURATION
    Allows this app to read Google service configuration data.
  • HARDWARE CONTROLS
    CONTROL VIBRATOR
    Allows the app to control the vibrator.
  • NETWORK COMMUNICATION
    VIEW NETWORK STATE
    Allows the app to view the state of all networks.
  • SYSTEM TOOLS
    READ SYNC STATISTICS
    Allows the app to read the sync stats; e.g., the history of syncs that have occurred.
    READ SYNC SETTINGS
    Allows the app to read the sync settings, such as whether sync is enabled for the People app.
    READ SUBSCRIBED FEEDS
    Allows the app to get details about the currently synced feeds.

Introducing Google Drive... yes, really

Just like the Loch Ness Monster, you may have heard the rumors about Google Drive. It turns out, one of the two actually does exist.

Today, we’re introducing Google Drive—a place where you can create, share, collaborate, and keep all of your stuff. Whether you’re working with a friend on a joint research project, planning a wedding with your fiancĂ© or tracking a budget with roommates, you can do it in Drive. You can upload and access all of your files, including videos, photos, Google Docs, PDFs and beyond. 

With Google Drive, you can:
  • Create and collaborate. Google Docs is built right into Google Drive, so you can work with others in real time on documents, spreadsheets and presentations. Once you choose to share content with others, you can add and reply to comments on anything (PDF, image, video file, etc.) and receive notifications when other people comment on shared items.
  • Store everything safely and access it anywhere (especially while on the go). All your stuff is just... there. You can access your stuff from anywhere—on the web, in your home, at the office, while running errands and from all of your devices. You can install Drive on your Mac or PC and can download the Drive app to your Android phone or tablet. We’re also working hard on a Drive app for your iOS devices. And regardless of platform, blind users can access Drive with a screen reader.
  • Search everything. Search by keyword and filter by file type, owner and more. Drive can even recognize text in scanned documents using Optical Character Recognition (OCR) technology. Let’s say you upload a scanned image of an old newspaper clipping. You can search for a word from the text of the actual article. We also use image recognition so that if you drag and drop photos from your Grand Canyon trip into Drive, you can later search for [grand canyon] and photos of its gorges should pop up. This technology is still in its early stages, and we expect it to get better over time.
You can get started with 5GB of storage for free—that’s enough to store the high-res photos of your trip to the Mt. Everest, scanned copies of your grandparents’ love letters or a career’s worth of business proposals, and still have space for the novel you’re working on. You can choose to upgrade to 25GB for $2.49/month, 100GB for $4.99/month or even 1TB for $49.99/month. When you upgrade to a paid account, your Gmail account storage will also expand to 25GB.



Drive is built to work seamlessly with your overall Google experience. You can attach photos from Drive to posts in Google+, and soon you’ll be able to attach stuff from Drive directly to emails in Gmail. Drive is also an open platform, so we’re working with many third-party developers so you can do things like send faxesedit videos andcreate website mockups directly from Drive. To install these apps, visit the Chrome Web Store—and look out for even more useful apps in the future.

This is just the beginning for Google Drive; there’s a lot more to come.

Get started with Drive today at drive.google.com/start—and keep looking for Nessie...